1 out of 3 people in the United States did some form of agritourism (aka “agritainment”) last year. Our internet’s source of all reliable sources
(48.7% of the time), Wikipedia, explains agritourism as:
“Agritourism, as it is defined most broadly, involves any agriculturally-based operation or activity that brings visitors to a farm or ranch. Agritourism has different definitions in different parts of the world, and sometimes refers specifically to farm stays, as in Italy. Elsewhere, agritourism includes a wide variety of activities, including buying produce direct from a farm stand, navigating a corn maze, picking fruit, feeding animals, or staying at a B&B on a farm.
Agritourism is a form of niche tourism that is considered a growth industry in many parts of the world, including Australia, Canada , the United States , and the Philippines . Agritourism overlaps with geotourism, ecotourism, and culinary tourism. Other terms associated with agritourism are “agritainment”, “value added products,” “farm direct marketing”, and “sustainable agriculture”.”
The locavore movement is strong and building momentum by the day. More and more consumers are interested in seeing, touching, KNOWING how the local farm that they support operates. With the rising concerns of food safety in the United States and globally, agritourism affords the consumer an opportunity to see how their food is grown, raised, packaged and even in some cases, processed. In the case of Greens & Gills and controlled environment agriculture ventures, our consumer, wholesale buyers, health inspectors, regulators can all see the cleanliness of our greenhouse operations and rest assured that they are eating the safest of food, coming from our “hospital-like” facilities.
For small farm operators, agritourism provides an additional income stream and doubles as a unique marketing tool for their business and product. In most circumstances, it is a win-win situation for all parties involved! Greens & Gills will be offering educational tours for school groups, public tours and private tours of our facility for reasonable prices. Individuals can buy our aquaponic produce and fish for retail prices right at our farm stand and also go home with some great G&G merchandise! Stay tuned…
Next time you are trying to think of something fun to do with your significant other, your children, your friends, LETTUCE AGRITAIN YOU!